Needs & Wants

It all comes back to the business classes I took in the beginning of the 90's. I spent so much time learning the ins and outs of business that I think I forgot the essence.

There are wants and needs. The wants are pushed down your throat on a daily basis through TV, radio, friends (?), mail et cetera. The needs are few but sometimes gets confused with wants.

I've realized that I don't really NEED anything that I don't already have. Isn't that the most brilliant answer to the Russellesque essay 'The Quest for Happiness'.

Well, I need food, culture, sleep, some clothes, challenges, travels and happiness. Culture has to include books, music, movies and anything that enhances my intellectual, softer side. Traveling is just something I picked up along the way which I seem to be addicted to.

The future of luxury is not having to be the target of advertizing!